While summer winds down and school supply lists are out, many motivated buyers are still shopping—and they’re on a timeline. August is a powerful window to capture serious buyers eager to close before the fall season begins.

Why August Listings Perform Well:

• Buyers want to settle before school starts. Properties near desirable schools tend to sell faster in August. Highlight proximity and district ratings in your listing.
• Lower inventory: Many spring listings are already sold or expired, giving August listings more visibility.
• Increased urgency: Buyers feel the pressure to move quickly before the holiday season. Use that urgency to your advantage with tight offer deadlines and strategic pricing.

How to Appeal to August Buyers:

• Showcase “move-in ready” appeal: These buyers are drawn to homes that feel turnkey. Fresh paint, small repairs, and professional staging in a clean home can make your listing feel polished and hassle-free.
• Emphasize features families love: Fenced yards, bonus rooms, home offices, and community amenities.
• Offer flexible closing timelines or quick possession to sweeten the deal.

With the right timing and preparation, listing in August can mean strong offers from highly motivated buyers. luxeSOUTH can help you seize the moment.