Thinking of waiting until the new year to list your home? It might be worth reconsidering. The months leading up to the holidays – October through early December – offer unique advantages for sellers, if you understand how to leverage them.
The Pros of Selling Before the Holidays:
- Motivated buyers: Many are relocating for jobs, completing 1031 exchanges, or trying to settle in before the new year.
- Reduced competition: Most sellers delay until spring, which means your home may stand out.
- Emotional appeal: Holiday decor can make your home feel extra warm and inviting.
The Cons to Consider:
- Scheduling challenges: Showings may interfere with personal plans or holiday visitors.
- Weather-related logistics: Rain and early sunsets can complicate showings and photography.
- Buyer distractions: Not everyone is house-hunting in November and December.
How to Make It Work:
- Stage with tasteful, neutral holiday decor to create emotional connection.
- Ensure the home is spotless and smells great—consider seasonal scents like cinnamon or pine.
- Keep pricing sharp and professional photography at the ready.
The holiday market isn’t for every seller – but if you’re ready, luxeSOUTH will make sure your listing gets the attention it deserves, even amid the mistletoe.
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